The Search Begins For The Best Music Video For Go! Go! Singapore!

23 SEP 2010

The Search Begins For The Best Music Video For “Go! Go! Singapore!!”

Singapore 23 September 2010 - Two days after the launch of “Go! Go! Singapore!!”, the new cheer song released by the Singapore Sports Council (SSC) aimed at getting Singaporeans to use their voices to rally behind Team Singapore, the SSC is now inviting members of the public to exercise their creativity by creating a music video to accompany the cheer song. The contest begins today and ends on 16 October 2010.

  1. Performed by popular local A cappella group Juz-B, “Go! Go! Singapore!!” is a collaboration between the SSC, recording company Ocean Butterflies and members of the public, who through focus groups, played an important part in the composition of the lyrics, melody, beat and mix of the cheer.

  2. This contest is in an effort to involve members of the public as much as possible with the new cheer, as they will be hugely responsible for chanting parts, if not the entire cheer song, at the sporting arenas while they cheer on our Team Singapore athletes.

  3. “The Singapore Sports Council is thrilled that Singaporeans want to take ownership of the cheer, and are excited and happy to be involved in its production,” said Ms Sharon Kam, Senior Director of Sports Marketing Group, SSC.

  4. To participate in the contest, the public will have to download the song from SingaporeSports.sg/cheerSG, film their moves and grooves in a music video, upload it on Youtube and submit the link to the SSC. More details can be found on SingaporeSports.sg/cheerSG.

  5. The contest starts begins on 22 September 2010 and will go on till 2359hrs on 16 October 2010. It is open to all Singapore citizens and Permanent Residents.

  6. Each successful entry will receive a $20 shopping voucher. The grand prize winner will be announced on 31 October 2010, and the winning entry will walk away with an Apple iPad and $200 worth of shopping vouchers.

For media enquiries, please contact:

Patricia Yee
Executive
Public & Media Relations
Singapore Sports Council
Office: 6500 5245
Email: patricia_yee@ssc.gov.sg

Luke Netto
Media Relations
STC Associates
Office: 6222 5700
Email: Lnetto@stcassociates.com

About Singapore Sports Council
Formed in 1973, the Singapore Sports Council (SSC) is tasked with developing a holistic sports culture for the nation. The SSC creates opportunities for people to excel in sports; opportunities for people to be engaged in sports as, coaches, officials, volunteers or fans; and opportunities for people to do business in sports as sponsors and investors. The SSC has changed the way Singaporeans view and participate in sports. Through sports, we now have an enhanced national identity thanks to our sports participation programmes; greater national pride as a result of high performance results at international and regional games; and more diversified economic stability through our vibrant sports industry initiatives.

To find out more, visit our website www.sportsingapore.gov.sg
Join SSC on Twitter at: www.twitter.com/singaporesports
Join Singaporesports.sg on Facebook at: www.facebook.com/livebetterthroughsport
For a range of photographs, search for “Singapore Sports Council” on www.flickr.com/photos/ssc-sportsphotography

About ‘Let’s Play’
Let’s Play is a nation-wide movement by the Singapore Sports Council to encourage everyone in Singapore to embrace sports as a lifestyle choice. Sports, while also fun, offers health and social benefits. Let’s Play seeks to connect, energise and enrich everyone from all walks of life through the many aspects of sports, be it playing, watching, cheering or volunteering. For more information on Let’s Play, please visit www.sportsingapore.gov.sg.